Rather Sochelle x Kind Science by Ellen DeGeneres

Building a High-Impact Social & Creator Ecosystem

At Kind Science, I developed the strategic foundation for creative ad delivery, ensuring content supported both brand storytelling and performance objectives as well as overseeing social media and influencer programs.

I scaled the UGC creator program into a structured growth engine and partnered directly with the Ellen DeGeneres channel to execute collaborative posts that expanded reach and drove meaningful sales lift.

The result was sustained audience growth, increased engagement rates, and notable revenue impact during key campaign moments.

Collaboration Posts with Ellen DeGeneres Channel

UGC for Paid Media

  • Sourcing UGC creators

  • Contracting

  • Campaign Briefing

  • Reviewing Delivery & Revisions

  • Briefing to In-House Video Editor for Paid Media Ad edits

  • Delivering Weekly UGC ads to Performance Team

Led & Scaled UGC creator program by 10x

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